Anyone looking for complicated reasoning behind the Way Yum Sushi name might be disappointed. The name came from a motorcyclist who initially claimed he feared the unique rice dish.
“‘This is way yum,'” said Laura Thorne, 47, recounting what the motorcyclist told her about her sushi as she sold the dish out of Harmony Ridge Market on Highway 20, northeast of Nevada City. “Once he said that, I laughed hysterically. I said, ‘Oh my God, that’s what I’m going to name my business.'”
It’s been nearly 10 years since then.
Thorne’s customer numbers have grown and her business needs more preparation room.
She runs her business out of the back of Diego’s Restaurant at 217 Colfax Ave., in Grass Valley, but in the next couple weeks, she’ll move into a larger location with 600 square feet at 270 E. Main St., Suite F, also in Grass Valley.
Her wholesale customer base – including BriarPatch Co-Op, S.P.D. Market in Nevada City, Natural Selection and Natural Valley – has grown along with Thorne’s two children.
“They are now off to college, and this business has supported that,” said Thorne, referring to her 18-year-old son, Casey, and 20-year-old son, Justin. “This whole community knows my kids,”
“I started up here with nothing, and this community has been here for me,” Thorne said.
It’s only Thorne and co-worker Angela Rule preparing the sushi from about 5 a.m. to noon Monday through Saturday.
“We go through 70 to 90 cups of rice a day,” Thorne said.
Yes, that’s right. Sushi doesn’t mean raw food as some people perceive, Thorne said. Sushi is rice, she said.
Getting the rice perfect is important, Thorne said. She said she uses fresh ingredients every day.
The signature dish is the Way Yum Roll which includes crab, avocado, eel and tuna – “everything but the kitchen sink,” Thorne said.
To contact Staff Writer Greg Moberly, e-mail firstname.lastname@example.org or call 477-4234.
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