Lend a helping hand on ‘Day of Giving’ | TheUnion.com

Lend a helping hand on ‘Day of Giving’

Nevada County residents will have an opportunity to support their pet social issues and pledge donations at NCTV’s telethon on Saturday. The third annual telethon, called “A Day of Giving,” will take place at the Imaginarium on Nevada City Highway from 8 a.m. to 8 p.m.

The program is being co-sponsored by United Way. According to Lew Sitzer, executive director of NCTV, about 50 volunteers from the community and 15 high schoolers are participating to produce the 12-hour event.

“Our goal is to bring the nonprofits together and to promote their activities to the community through TV,” said Lew Sitzer, executive director of NCTV. “Hopefully, we will raise money in the process.”

Sitzer said a phone bank will be set up for the program, and members of the public can call during the telethon and pledge their amounts for the organizations of their choice.

The event will be telecast on Comcast Channel 11. It will consist of presentations by different local nonprofits and performances by local bands and musicians including Utah Philips, the Grass Valley Male Voice Choir and Taiko Drummers.

The first year, the telethon raised $30,000. Last year, it raised twice that amount. Sitzer, however, said he had no particular goal for this year.

Glen Baird, executive director for the Neighborhood Center of the Arts, received $2,200 last year from the telethon. This year, the organization has already received advance pledges worth about $1,300.

“Our budget projection for this month is $5,000,” Baird said. “We are hoping to raise a bulk of that money through the telethon.”

Baird said the money raised would be used to buy art supplies, equipment for the ceramics class and to meet general expenses.

“The telethon allows us to showcase some of our achievements and to talk about our future plans,” Baird said. “For example, we have a fund-raising event on Nov. 30. It is an auction of decorated bird houses.

“On Saturday’s telethon, we’ll have two of those houses to show the audience. We’ll also have photographs of our current exhibitions, photographs of our student artists, and a music video that stars one of our artists.”

Sandy Schmidt, founder of “Women of Worth,” a nonprofit helping victims of domestic violence, said she received about $1,300 from the telethon last year. Schmidt said she has people promising around $5,000, already, in advance.

“It (the telethon) is an incredible outreach to the community,” Schmidt said.

“I can’t say enough about the work NCTV is doing behind the scenes to benefit local nonprofits.”


To contact Soumitro Sen, e-mail soumitros@theunion.com or call 477-4229.

To make donations during the NCTV Day of Giving telethon, call 478-1174 or 478-6400 ext. 249 or 250.

Some of the non-profits benefiting from the telethon are:


Friendship Club

Gold Country Piano Institute

Hospice of the Foothills

Hospitality House


Movement Alliance

N.C. Citizen’s For Choice

National Alliance for Mental Illness

Nevada County Literary Services

Nevada County Arts Council

Nevada Theater Commission

Spirit Center

Synergia Learning Adventures


Tom Stone Dance Group

Western Nev. Co. American Red Cross

Women Of Worth

The Imaginarium

Big Brothers, Big Sisters

Child Advocates of Nevada County

Sequoya Challenge

Food Bank of Nevada County

FREED Center for Independent Living

Gold Country Telecare

Literacy Council of Nevada County

Lutz Services

Neighborhood Center for the Arts


RSVP Helpline

Sierra Adoption Services

Sierra Foothill Aids Foundation

– The Union staff

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