#GivingTuesday a time to focus on charity | TheUnion.com

#GivingTuesday a time to focus on charity

how can local nonprofits get involved with #givingtuesday?

— Promote #GivingTuesday on Facebook and Twitter, and encourage residents to make their donations at http://www.cnlsierra.org. CNL members are always committed to helping each other, especially during #GivingTuesday.

— Establish an online donation application or link on your website that greatly increases the likelihood for donations.

— Announce a fundraising goal and how the money will be used.

– Build a network of online ambassadors to share information about your charity and #GivingTuesday. Encourage everyone to help promote your charity in person or through social media, or both, of course.

– Check http://www.givingtuesday.org for more ideas and information about how to participate. Nonprofits interested in the Center for Nonprofit Leadership and #GivingTuesday should call 530-265-5600 or email info@cnlsierra.org – to become a member or check their membership status and ensure the listing as part of #GivingTuesday.

After enduring the dense crowds of Black Friday and click-crazy Cyber Monday’s shopping madness, Nevada County’s nonprofit support agency is calling on charities, businesses and individuals to embrace the idea of #GivingTuesday on Dec. 3.

The Center for Nonprofit Leadership has been educating the community about the national Giving Tuesday campaign, which started two Thanksgivings ago in New York City and has grown to almost 4,000 partners nationwide since then. The one-day event has a single goal — make people more aware of and active with local nonprofits.

Giving Tuesday encourages communities to get involved with local nonprofit organizations by donating money or volunteering — or both, of course. And nonprofits are charged with connecting their fundraising efforts or scheduling volunteer projects as part of Giving Tuesday.

“It’s definitely something to consider as we enter the holiday season when our focus is so often about our busy lives and getting just the right gifts rather than embracing the true spirit of the season,” said Center Chairman Bill Neff in a statement. “Giving Tuesday is a great day to start your commitment, regardless of how much, to the community and your neighbors.”

The Center for Nonprofit Leadership is a resource center for nonprofit organizations and individuals in Nevada County and the Sierra Nevada region of California.

Nevada County residents donated $39.1 million to local nonprofits in 2012, about $2,200 per family or 4 percent of their median income according to The Chronicle of Philanthropy. The community’s largesse has assisted many charities, from Big Brothers/Big Sisters of Nevada County to Welcome Home Vets and their clients.

“Nevada County is, and always has been, a very generous community with its donations and volunteerism,” Neff said. “But we’re also a community with great need and we want to make sure that residents know how our members help and play a major role in making Nevada County the best possible place.”

Founded in 2003 to strengthen and sustain local nonprofit organizations, CNL focuses on best practice workshops, executive leadership seminars, on-site coaching and mentoring and public advocacy.

The Center is encouraging Nevada County residents to get involved Tuesday with their local nonprofit organizations in ways that include donating money or volunteering or by posting messages about #GivingTuesday on its website, Facebook page and Twitter account, encouraging people to visit the cnlsierra.org membership page where they can donate online to local membership organizations.

“Giving Tuesday gives nonprofits the opportunity to ask, to encourage the community to learn about the good works that are being done and to become involved to make sure they continue and plan even more,” Neff said.

Nonprofits interested in the Center and #GivingTuesday can call (530) 265-5600 or email info@cnlsierra.org to become a member or check their membership status and ensure the listing as part of #GivingTuesday.

You can learn more about The Center for Nonprofit Leadership online at CNLSierra.org. The Center is on Facebook http://www.facebook.com/NevadaCountyNonProfitLeadership and Twitter @NevCoNonprofits.

To contact Staff Writer Christopher Rosacker, email crosacker@theunion.com or call 530-477-4236.

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