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February 11, 2013
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WOW accepts donation as part of “giving back” campaign.

APi-marketing (formerly Auburn Printers & Integrated Marketing) has announced the recipient of this year’s “giving back” campaign. “For the last four years in lieu of giving our customers gifts, we have been giving the money, which would have been spent, to a worthy nonprofit,” said Merrill Kagan-Weston, president of Api-marketing. “The decision is made by friends and customers through a direct-mail, cross-channel marketing campaign where they are requested to pick their ‘favorite.’” Women of Worth is this year’s winner, receiving the most votes. WOW received a $500 check and a $5,000 credit toward a cross-media campaign of its own to …

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The Union Updated Feb 11, 2013 12:22PM Published Feb 11, 2013 12:22PM Copyright 2013 The Union. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.