Pine Street Burgers a new venture for established restaurateurs
August 20, 2013
With the opening of Pine Street Burgers a week ago, George and Suzie Dyer can add one more accomplishment to their extensive list. The longtime Nevada County couple also owns both South Pine Cafés in Grass Valley and Nevada City.
"I thought there was a need for an all-natural, healthy choice for grab-and-go food," said owner George Dyer of his new venture.
Pine Street Burgers offers all natural burgers, sandwiches and Casper hot dogs among numerous other delicious items. They are also serving natural shakes and dairy-free shakes.
For a restaurant that has only been open for 10 days, response from the public has been strong.
"It feels fantastic," said George Dyer. "We have had such an out-pour of customers; we have been packed every day. Everyone is just stoked about the food and having a place to get a good burger."
Though the Dyer's have found success with both South Pine Cafés, opening a new place always comes with its challenges.
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"We had to double the staff and train a lot of new people. It was difficult because we were at a new place with a completely different system. As hard as it is sometimes, being busy just makes all the challenges disappear," said George.
"It's the worst when you open a place and no one comes. As hectic as it is, we love having so many customers," he added.
Pine Street Burgers employes 12 people, including George's mother who busses tables during busy lunch hours, Susie Dyer said.
With the addition of Pine Street Burgers, the Dyers now employ about 60 people overall.
With the newest venture smoothly underway, the Dyers already have ideas for the future.
"If this works out like I think, we may open more Pine Street Burgers but limit the menu to just burgers. I love the simplicity of having a local burger joint that everyone can go to," George said.
Employees and customers appear to be open to the new concept as well.
"I love working here," said Pine Street Burgers employee Molly Stuart. "It's a nice balance of interacting with customers and making food at the same time."
Adam Seifert, who ordered the Smoldering Pine Burger and a banana milkshake, said his food was amazing.
"You could really tell everything was fresh," Seifert said. "I think the remodeling was done very nicely. It fits the energy of the food. The whole place is functioning very well."
For George, the opening of Pine Street Burger has been great.
"It feels like we've created somewhere for everyone to go. It's a family place," he said.
Pine Street Burgers is located 1249 E. Main St. It's open from 10 a.m.-8 p.m. Monday-Thursday, 10 a.m.-9 p.m. Saturdays and 10 a.m.-6 p.m. Sundays.
Maya Anderman is an intern for The Union. For questions, please email firstname.lastname@example.org.